Sessions

Ten years in, we have a sharper picture of the Active Adult rental market—wins, misfires, and a clearer sense of product-market fit. In this fresh, forward-looking conversation with industry leaders, we’ll review what worked (and what didn’t) and how renters age 55+ are reshaping demand. We’ll assess the influence of build-to-rent and cottage communities on pricing and design. Join us to get up to speed on the latest leasing trends, including the impact of the for-sale housing market in residents’ decision to “right-size”. Leave with clear next steps for developers, operators, and investors across product offerings, amenities, lease-up strategies, and operations.